Enter to Win 2 Tickets to the Summer Concert of Your Choice
Must be 21 or older to enter. Entry deadline is May 2. Winner announced May 4.
A More Elevated Way to Enjoy the Mountains
At Prime 21, the focus is on atmosphere, hospitality, quality, and the kind of dining that feels set apart. It is a place for those who appreciate an exceptional steakhouse experience in the mountains — whether for a relaxed evening, a special dinner, or a more connected social life through membership.
This giveaway is designed to introduce the Prime 21 experience to those who would genuinely enjoy what membership has to offer.
Discover Prime 21 Club Membership
Prime 21 Club membership is designed for those who want a deeper connection to the restaurant and its experience. Membership offers access to added privileges, a more personal level of hospitality, and opportunities that go beyond a typical dinner reservation.
Diamond Membership
Prime 21 Club Diamond Membership
- Exclusive use of the Prime 21 Diamond Member Wine Locker and Tasting Room
- One private party per year with complimentary room rental
- Prime 21 member welcome package
- Annual Diamond Club Cooking with the Chef Luncheon
- Diamond Club concierge service
- Joining fee upon request
- Invitation by proprietor required
- Annual fee: $2,500
Platinum Membership
Prime 21 Club Platinum Membership
- Dining room wine storage locker
- Limited availability
- Joining fee: $10,000
- Annual fee: $2,100
Gold Membership
Prime 21 Club Gold Membership
- Joining fee: $7,500
- Annual fee: $1,600
Membership is not for everyone, and that’s part of the point. It is designed for those who value a more elevated dining and hospitality experience and want a more meaningful relationship with Prime 21.
Your Chance to Choose the Concert That Fits Your Summer
One winner will receive 2 tickets to the 2026 summer concert of their choice from the Banner Elk Winery Summer Concert Series.
Whether your summer soundtrack leans classic rock, Fleetwood Mac, Elton John, ABBA, Tom Petty, or Queen, this is an opportunity to enjoy a memorable evening in Banner Elk while discovering more about the Prime 21 experience.
2026 Summer Concert Series
June
7th: Landslide – Fleetwood Mac
14th: Greggie & the Jets – Elton John
21st: Mamma Mania – ABBA
28th: Zoso – Led Zeppelin
July
5th: Satisfaction – Rolling Stones
12th: On the Border – Eagles
19th: Artemus Pyle – Lynard Skynard
26th: Thurston Howell – Yacht Rock
August
2nd: Rev On – Foreigner
9th: Wildflowers – Tom Petty
16th: Ledbetters – Pearl Jam
23rd: Ultimate Queen – Queen
For Those Who Would Truly Enjoy Prime 21
This offer is intended for guests who appreciate exceptional dining, warm hospitality, and a more refined way to gather in the mountains.
After entering, you may hear from Elisa, our Membership Director, with more information about Prime 21 Club membership and upcoming opportunities to connect with the experience.
If Prime 21 sounds like the kind of place you would genuinely enjoy, we’d love to invite you to take the next step.
* Entry deadline is May 2. Winner announced May 4.
Must be 21 or older to enter. No purchase necessary. One winner will receive 2 tickets to one concert of their choice from the 2026 Banner Elk Winery Summer Concert Series, subject to availability. Entry does not create membership. By entering, you agree to be contacted regarding Prime 21 membership opportunities and promotional offers. You will not be added to member-only communications.
